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Viagra ads skirt around the issue

...Sidney Wolfe, a health specialist at the pressure group Public Citizen, said medical advertising ought to "adequately convey the benefits and risks" of drugs."To me this says Pfizer is really desperate to sell Viagra," he said, pointing out that the anti-impotence drug has been losing market share to competitors including Bayer's drug Levitra.A Pfizer spokeswoman said the commercial was a "reminder" ad for people already aware of the product: "The intent of the ad is to encourage Read more...

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